What’s Happening
Australia’s blood supply has faced an unprecedented challenge, with cold and flu season leading to the highest cancellation rate in five years. On average, one in every five blood donors has had to cancel or reschedule their donation, leaving up to 1,000 donor chairs empty each day.
Why It Matters
The impact of these cancellations is significant, as the Australian Red Cross Lifeblood urgently needs 8,500 donors in the next week alone to replenish vital blood stocks. The demand for blood and plasma donations is critical, with Australia requiring around 33,000 donations every week to meet patient needs.
Local Focus
Steve Eldridge, Lifeblood’s Director of Donor Relations, emphasised the importance of community action. “Now is the time to enjoy the warm glow that comes with giving blood and saving lives,” he said. With over 57% of the adult population eligible to donate, there’s a huge potential to turn this situation around. Mr Eldridge encourages everyone who is feeling healthy and well to step up, especially as many regular donors are currently unable to donate due to illness.
By the Numbers
- 1 in 5: number of donors cancelling appointments due to cold and flu symptoms
- 33,000: weekly donations needed to meet demand
- 3%: percentage of Australians who regularly donate blood, though up to 57% are eligible
What To Look For Next
As we approach the warmer months, the need for blood and plasma donations will remain high. Lifeblood is urging those who are eligible to donate. If you’ve been affected by cold and flu, you can donate blood at least seven days after a full recovery.
Visit Lifeblood’s website or call 13 14 95to book your blood donation appointment.
